4 tips to avoid missing sales opportunities during summer
Frederic Lucas
The weather is getting warmer and warmer and many of you are already starting to plan your next summer vacation. Everyone is very excited that summer is around the corner, but when it comes to doing some sales during this season, many of you forget that it is already time to get prepared for this period.
It is no news that summer is known to be a season that discourages a lot of salespeople. Motivation is down, the pipelines are often almost empty, salespeople are not trying to engage with any prospects and there is not enough prospection.
It's time to work on your action plan. To
Recent Articles
18 May
Sales managers play a critical role in developing strong sales teams.
If your sales organization is performing below
Eric Dionne
7 minutes read
5 reasons sales managers fail at developing stronger sales teams
5 May
Sales reps need to be able to engage their customers in conversation if they want to make a sale. One of the best ways
Frederic Lucas
5 minutes read
The Power of Open-Ended Questions in Sales: Let’s Play a Game!
26 Apr
When it comes to planning and organizing a successful business event, there are a few best practices to follow. I'm not
Eric Dionne
9 minutes read
Best practices for taking advantage of a B2B event or trade show
21 Apr
Every year during summer, many clients share with me the same comment: "July and August are not looking good, the
Frederic Lucas
7 minutes read
5 strategies to avoid the summer sales slump
6 Apr
As a sales manager, you are responsible for developing and leading your team to success. One of the critical factors in
Louis G. Larochelle
8 minutes read
Want to sell value? You need these sales management competencies first
30 Mar
The post-pandemic rise in inflation is something that businesses haven’t seen in almost forty years. Many are
Louis G. Larochelle
7 minutes read
5 Strategies B2B Companies Can Use to Maintain Margins When Inflation Is High
1 Mar
Great stories deserve to be told and shared!
Behind each of them, there are always people who wanted to make a
Emeline Gleitz
8 minutes read
Success story: 3-level wins with Prima Resource
23 Feb
It's no secret that a well-executed sales strategy is critical to a company's success. However, crafting a winning
Frederic Lucas
8 minutes read
How to leverage strategic planning to build a winning sales strategy?
15 Feb
Companies invest massively in technology and systems in order to improve sales and overall company results. If you’re
Frederic Lucas
12 minutes read
Choosing the right CRM: 7 critical questions you need to answer
10 Feb
Companies and sales leaders need to invest in sales technology to remain competitive in today’s marketplace. The
Jo Lucas
12 minutes read
6 Sales Technologies All B2B Companies Need in 2022
![7 keys to a successful B2B sales transformation [video]](https://blog.primaressource.com/hubfs/Imported_Blog_Media/7%20cles%20pour%20reussir%20la%20transformation%20des%20ventes%20dans%20les%20entreprises%20B2B-Prima%20Ressource-2.jpg)
17 Jan
Transforming a company's sales may seem like a huge undertaking, but it's not nearly as big as construction in
Frederic Lucas
6 minutes read
7 keys to a successful B2B sales transformation [video]
4 Jan
Our year 2021 was filled with readings that made us think, that pushed our ideologies in new directions and that
Emeline Gleitz
11 minutes read
Leadership, Management and Development: Reading Suggestions for 2022
14 Dec
You have certainly not escaped the current workforce challenges.
The number one issue that challenges businesses
Frederic Lucas
6 minutes read
Talent shortage, the best strategies to hire B2B salespeople
1 Dec
In the sales process, closing a sale is often seen as the most important part of it. However, that's not true. A lot
Emeline Gleitz
6 minutes read
Strategy for Winning B2B Sales: What is Most Important Before Closing
23 Nov
It is a very common principle: you don't fix it if it isn't broken.
In many cases, this principle is indeed the
Frederic Lucas
5 minutes read
Sales growth and the principle 'You don't fix it if it isn't broken'
3 Nov
In the last few years, companies have had to go through a lot of adaptations. They bring their share of
Frederic Lucas
6 minutes read
13 quotes to understand sales transformation
16 Sep
Over the past few months, I've talked to many sales leaders and business owners about compensation for their sales
Frederic Lucas
4 minutes read
How to create a compensation plan for B2B sales representatives
4 Feb
One of the biggest criticisms directed at sales reps is their lack of listening and understanding. Knowing that only
Eric Dionne
8 minutes read
Selling with mindfulness for greater success
12 Jan
Have you ever wondered what an airplane pilot does before flying their passengers from point A to point B? No matter
Jo Lucas
3 minutes read
Why implement a quality CRM, not the cheapest or most popular option?
15 Dec
Is it easier to change a company's sales culture when sales are going well, or on the contrary, when they are going
Frederic Lucas
4 minutes read
When is the best time to work on the sales culture?
25 Nov
We often talk about how to set good sales targets, when we should do it, how we can achieve them, etc. While this is an
Eric Dionne
5 minutes read
How to set personal goals for your success
2 Sep
As we have often discussed, sales managers have 4 main roles in the day-to-day management of their sales team. This
Louis G. Larochelle
5 minutes read
Sales managers' challenges with accountability
2 Jun
As a sales manager, you have a key role to play in the success of sales training initiatives for your team. Indeed,
Frederic Lucas
3 minutes read
Sales managers: 5 ways to reinforce sales training for higher performance
19 Mar
Since I started working at Prima Resource, I have had the opportunity to greatly improve my knowledge and skills in
Eric Dionne
5 minutes read
The one tool I missed the most when I was a sales manager
10 Mar
Let me start by asking you a question: Are you just another sales rep?Most salespeople today have a presentation-based
Louis G. Larochelle
3 minutes read
How to differentiate yourself in sales prospecting
13 Feb
Let’s begin with an example. Suppose you are selling construction materials for a specific territory, which we will
Frederic Lucas
4 minutes read
The Fundamentals of a Good Sales Strategy
11 Dec
Do you have difficulty qualifying enough sales opportunities that turn into revenue? Stop qualifying them, and start
Frederic Lucas
3 minutes read
Why should sales opportunities be disqualified instead of qualified
14 Nov
I see many sales leaders struggling to establish reliable sales forecasts for the coming year. This is a very difficult
Louis G. Larochelle
4 minutes read
6 sales forecast errors that will make you miss your goals
18 Oct
When business leaders implement a transformation program for their sales force, they inevitably encounter resistance
Frederic Lucas
3 minutes read
5 signs that a sales manager is sabotaging the sales transformation
17 Sep
In general, companies are often looking for growth flows. Indeed, most are looking to grow faster by generating more
Guest blogger
5 minutes read
The Importance of Investing in Sales to Boost Growth
6 Sep
Business leaders and owners constantly have to make decisions in their lives and for their company. Decisions made on
Frederic Lucas
3 minutes read
6 bad decision-making habits that hurt businesses
28 Aug
In many companies and across multiple industries, representatives face enormous pressure to quickly provide their price
Louis G. Larochelle
5 minutes read
Negotiation 101 in Consultative Selling
21 Aug
There is one thing that Sales and Marketing departments agree on: referrals are the best lead source for a business,
Guest blogger
4 minutes read
When, How, and to Whom Should Salespeople Ask for Referrals?
13 Aug
I often talk about consultative selling and the fact that it is the sales approach that elite sellers systematically
Frederic Lucas
3 minutes read
When Not to Use Consultative Selling, but Rather Transactional Selling
6 Aug
A few years ago, I had an interview with the vice-presidents of a large company in order to get my first position as a
Eric Dionne
3 minutes read
Sales Skills vs. Sales DNA: Here Is What to Focus on
31 Jul
Coaching sales representatives is essential for sales manager. As it is often said in our articles, a sales manager
Louis G. Larochelle
6 minutes read
How to structure your sales representatives' coaching
24 Jul
Sales representatives have this tendency of jumping on large sales opportunities, which is fine because you can often
Guest blogger
3 minutes read
Are you handling large sales opportunities the right way?
17 Jul
A well-designed, intelligent, relevant and regularly maintained LinkedIn profile is a very important tool in the sales
Louis G. Larochelle
4 minutes read
3 Steps to Create a Great LinkedIn Profile for Salespeople
10 Jul
Companies wishing to establish a recurring revenue business model are looking to ensure the stability and profitability
Guest blogger
3 minutes read
The Impact of Recurring Revenues on Sales
28 Jun
Often, when a customer has to change supplier or must make an additional investment, his first impulse is to talk about
Louis G. Larochelle
3 minutes read
Reaching Consensus: A Problem Rather Than a Solution
12 Jun
While we have heard a lot that telephone prospecting was going to disappear in recent years, I have never agreed with
Frederic Lucas
5 minutes read
New form of prospecting: inbound call better than cold call?
5 Jun
E-mail and other virtual means of communication have replaced face-to-face and telephone interactions, so much so
Emeline Gleitz
4 minutes read