8 Feb

Referrals: The Sweetest Valentine You Can Get

Lisa Leitch

With Valentine's Day just around the corner, sales professionals are showing the love in full-force, showering their prospects with warm-calls & follow-up emails to secure those first-base meetings. But what if I told you that the sweetest Valentine you could get would come from picking up the phone & calling someone you already know (and who reciprocates the love!)? That’s right, I’m talking about referrals! I’ll admit, asking for a referral can feel as nerve wracking as asking for a date! At first, I was hesitant to ask clients for referrals because I felt it was asking for a favour.…

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