6 things you can do to end the year on a high note and plan for the next one
Louis Larochelle
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Recent articles
26 Sep
The essential elements that will enable you to measure the performance of your sales team and better plan your growth.
Frédéric Lucas
6 minutes read
What indicators should you use to measure the performance of your sales team?
27 Jul
Choosing a CRM for your sales team is a crucial decision that impacts sales productivity and performance.
Jonathan Lucas
7 minutes read
Choosing a CRM: you’re overlooking the most important element
12 Jul
Time to stop feeding the limiting belief that the hot summer season is poor for reps. Take our advice to fill your pipeline and reach your sales goals.
Frédéric Lucas
4 minutes read
4 tips to avoid missing sales opportunities during summer
13 Apr
To achieve sales goals, without having an unrecoverable summer sales slump, sales teams can apply 5 successful strategies.
Frédéric Lucas
6 minutes read
5 strategies to avoid the summer sales slump
7 Apr
Best practice guide for successfully generating sales opportunities at when you attend B2B trade shows or events. From trade show preparation to follow-up.
Éric Dionne
7 minutes read
Best practices for taking advantage of a B2B event or trade show
1 Mar
Laurentide Controls’ success story with Prima Resource to transform the company’s sales and return to growth in the midst of a pandemic.
Émeline Gleitz
4 minutes read
Success story: 3-level wins with Prima Resource
4 Jan
The Prima team shares its reading recommendations on the topics of leadership, personal development, growth and sales.
Émeline Gleitz
4 minutes read
Leadership, Management and Development: Reading Suggestions for 2022
4 Feb
B2B sellers: How to improve the quality of conversations with clients and build trusting relationships by being fully present and attentive.
Éric Dionne
7 minutes read
Selling with mindfulness for greater success
12 Jan
CRM is a key tool to strengthen the sales team on a daily basis. That’s why the cheapest or most popular option is often not a good fit.
Jonathan Lucas
4 minutes read
Why implement a quality CRM, not the cheapest or most popular option?
15 Dec
Leaders need to work on their company’s sales culture now, whether the sales environment is favorable or not right now.
Frédéric Lucas
4 minutes read
When is the best time to work on the sales culture?
25 Nov
This is the method that has helped me the most to progress personally and professionally by setting goals and having a plan to achieve them.
Éric Dionne
5 minutes read
How to set personal goals for your success
13 Feb
Designing a great sales strategy is necessary to generate greater revenues, thus ensuring constant growth. Learn the fundamentals to an efficient strategy.
Frédéric Lucas
4 minutes read
The Fundamentals of a Good Sales Strategy
14 Nov
How to eliminate inaccuracies in sales forecasts to reach goals and generate growth. Stop making 6 mistakes in sales forecasts by following simple rules.
Louis Larochelle
4 minutes read
6 sales forecast errors that will make you miss your goals
17 Sep
To have more growth and ensure sustainability, business leaders must invest in sales (analysis, processes, training and coaching).
Blogueur invité
5 minutes read
The Importance of Investing in Sales to Boost Growth
10 Jul
To integrate recurring revenues into your business model, you need to restructure your sales team, review your compensation plan and track sales.
Blogueur invité
3 minutes read
The Impact of Recurring Revenues on Sales
4 Jan
Sales management should be based principles that defy the passing of time. The following article brings together 10 fundamental concepts that any ambitious representative, director and sales leader must master.
Émeline Gleitz
4 minutes read
10 Essential Selling Principles You’ll Need This Year
14 Dec
“We don’t have a problem” or something similar is a common sales objection. Different objections will come up during different stages of the sales process. Ask open-ended questions to find the compelling reasons why you can help a client do even better, even if they are already reaching their goals.
Blogueur invité
4 minutes read
How to Handle the “We Don’t Have a Problem” Sales Objection
20 Apr
Make sure your sales team meets its targets by discovering individual personal objectives for each sales representative.
Louis Larochelle
3 minutes read
How to Lead Your Team to Meet Their Sales Targets
28 Mar
Do you want to become an elite sales rep? There are 3 important elements – the will to sell, sales DNA and sales competencies. Read how this top representative – strong in all three elements – climbed to the top of her profession.
Émeline Gleitz
4 minutes read
[Success Story] How I Became an Elite Sales Rep
14 Mar
Discover which KPIs you should measure to predict the success of your sales team. They help you gauge whether they’re on track to meet their sales targets.
Frédéric Lucas
4 minutes read
Track These 10 KPIs to Meet Your Sales Targets
9 Mar
Productivity is important when you’re in Sales: prospecting, qualifying leads, asking questions, presenting, sending proposals, answering emails, calling, meeting existing clients… there’s a lot to do. Follow these 6 tips to get more done…
Émeline Gleitz
3 minutes read