Increase your sales by distribution: change these misconceptions!
Louis Larochelle
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Recent articles
14 Nov
The end of the current year is intimately linked to the start of the following year. If you don’t take the necessary measures at the end of the year, you’re in trouble.
Louis Larochelle
7 minutes read
6 things you can do to end the year on a high note and plan for the next one
3 Oct
AI has been around for a long time, but is now a concrete tool for sales professionals, and can play four major roles for sales reps…
Louis Larochelle
4 minutes read
Revolutionize your sales strategy with AI
23 Aug
- Sales Coaching
- Competencies & DNA
- Développement personnel et professionnel
- Sales Management
- Sales Structure
Understanding the signs that a sales rep needs to improve their skills is crucial to increasing sales performance.
Louis Larochelle
7 minutes read
How do you know when a sales rep needs to improve their skills?
12 Jul
- Coaching en gestion des ventes
- Sales Coaching
- Sales Growth
- Sales Leadership
- Sales Management
- Sales Strategy
- Sales Structure
- Sales Transformation
Discover the five tips that will enable you to successfully manage change in a sales team.
Louis Larochelle
6 minutes read
5 tips for successful change management in sales teams
6 Apr
Selling value is paramount to consultative selling. What key skills and competencies do sales managers need to help sales representatives sell value?
Louis Larochelle
9 minutes read
Want to sell value? You need these sales management competencies first
30 Mar
Here are 5 strategies for selling and maintaining margins in the context of inflation to ensure the sustainability of B2B companies.
Louis Larochelle
8 minutes read
5 Strategies B2B Companies Can Use to Maintain Margins When Inflation Is High
2 Sep
Adapt your management style to ensure the discipline of your sales force, the elimination of deficient behaviours and goal achievement
Louis Larochelle
5 minutes read
Sales managers’ challenges with accountability
10 Mar
Learn how to differentiate yourself through your sales prospection approach and learn to gain a greater trust from your customers and discard competition
Louis Larochelle
3 minutes read
How to differentiate yourself in sales prospecting
14 Nov
How to eliminate inaccuracies in sales forecasts to reach goals and generate growth. Stop making 6 mistakes in sales forecasts by following simple rules.
Louis Larochelle
4 minutes read
6 sales forecast errors that will make you miss your goals
28 Aug
Representatives often do not have the required skills or know how to negotiate well. Here is how to proceed during a consultative sale.
Louis Larochelle
5 minutes read
Negotiation 101 in Consultative Selling
31 Jul
The structure of a good sales coaching is essential to improve the performance of a sales team. To be an effective coach, follow our guidelines.
Louis Larochelle
6 minutes read
How to structure your sales representatives’ coaching
17 Jul
Plan, build and maintain: the 3 steps to ensure you have an effective LinkedIn profile for social sales and establish your credibility.
Louis Larochelle
4 minutes read
3 Steps to Create a Great LinkedIn Profile for Salespeople
28 Jun
Consensus in decision-making makes the sales process more complex and undermines opportunity. To minimize risks, representatives must avoid this situation.
Louis Larochelle
3 minutes read
Reaching Consensus: A Problem Rather Than a Solution
17 May
There are many fake reasons to lose sales. Sales leaders must be able to recognize the real reasons for their salespeople’s failure.
Louis Larochelle
3 minutes read
The real and fake reasons for loosing sales
3 May
Business leaders need to develop effective ways to improve the recruitment of their salespeople to cut their losses and reach goals.
Louis Larochelle
3 minutes read
The science of sales recruitment
30 Jan
Role-playing is an essential coaching tool to develop salespeople. They are 4 situations where role-playing works particularly well: recruitment, onboarding and development of a salesperson as well as during pre-meeting coaching sessions.
Louis Larochelle
4 minutes read
Improve Your Sales Coaching with Role-Play
25 Jan
LinkedIn is an essential tool for any salesperson who needs to find new business. While most reps simply connect with prospects and spew out their pitches, this approach generates much better results. Follow this 4-step approach to get more success when you use LinkedIn.
Louis Larochelle
5 minutes read
How to Use LinkedIn for Prospecting
9 Jan
With this ultimate sales coaching guide, learn when and how often to coach, how to set coaching goals and how to use role-playing as a coaching tool.
Louis Larochelle
8 minutes read
The Ultimate Sales Coaching Guide
12 Dec
Sales prospecting isn’t easy. If your salespeople are prospecting too little or irregularly, evaluating them objectively on the 21 core sales competencies will allow you to identify why they aren’t prospecting: their will to sell, their sales DNA or their technical selling skills.
Louis Larochelle
5 minutes read
How Can Sales Managers Help Improve Their Reps’ Prospecting Efforts?
19 Oct
Sales managers tend to misuse sales pipeline reviews. Pipeline review meetings are essential in sales coaching. Follow 5 stages of an effective review.
Louis Larochelle
4 minutes read
How to Run an Effective Sales Pipeline Review
12 Sep
Different from group coaching, co-development uses the collective intelligence of the sales team to help a salesperson progress in a blocked sales opportunity and ultimately increase sales.
Louis Larochelle
5 minutes read
How to Use Co-Development to Increase Sales
29 Aug
Because they allow for an increased supervision of sales activities and the improvement of prospecting skills, sales automation tools are as much the happiness of directors as of representatives.
Louis Larochelle
5 minutes read
How Sales Automation Tools Improve Sales Activities
24 Aug
Artificial intelligence will become more and more important in sales processes. AI helps salespeople concentrate their time and energy in being more consultative. Reps and sales managers must be prepared for this new reality, by mastering consultative selling.
Louis Larochelle
5 minutes read
Artificial Intelligence for Sales: How to Prepare for It
1 Jun
Customer service is increasingly called upon to generate sales within companies. Here are some mistakes to avoid.
Louis Larochelle
3 minutes read
How to Get Your Customer Service Department to Generate Sales
30 May
Although having a well-defined sales process specific for your company is essential, but it doesn’t do much good if it isn’t followed, and that’s what your CRM should allow. Integrating the Baseline Selling Methodology into your CRM allows a global view of your sales process.
Louis Larochelle
3 minutes read
How to Integrate Baseline Selling to Your CRM
20 Apr
Make sure your sales team meets its targets by discovering individual personal objectives for each sales representative.
Louis Larochelle
3 minutes read
How to Lead Your Team to Meet Their Sales Targets
13 Apr
The 6 steps of this social selling process allow you to easily go through all elements required to use LinkedIn for B2B sales each day.
Louis Larochelle
5 minutes read