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How to leverage strategic planning to build a winning sales strategy?

23 Feb

How to leverage strategic planning to build a winning sales strategy?

Frederic Lucas

 

It's no secret that a well-executed sales strategy is critical to a company's success. However, crafting a winning sales strategy can be difficult - especially if you don't have a clear plan in place. That's where strategic planning comes in.

 

Strategic planning is a systematic way of looking at an organization's future and developing the best course of action to attain that future. If you want your business to grow and be successful, then you need to have a strategic plan in place.

 

But what does that mean for sales?

 

Well, your sales strategy needs to be aligned with your overall

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