{"id":2389,"date":"2019-03-18T15:30:00","date_gmt":"2019-03-18T19:30:00","guid":{"rendered":"https:\/\/primaressource.enconstruction.website\/prima-resource-offers-cpsa-accredited-sales-training-program\/"},"modified":"2023-04-18T13:11:35","modified_gmt":"2023-04-18T17:11:35","slug":"prima-resource-offers-cpsa-accredited-sales-training-program","status":"publish","type":"post","link":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/","title":{"rendered":"Prima Resource inc. now offers CPSA Accredited Sales Training Program"},"content":{"rendered":"\n<p><img decoding=\"async\" src=\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png\" alt=\"CPSA Accredited Partner logo EN_f_rgb\" width=\"226\" style=\"width: 226px;float: left;margin: 0px 20px 20px 0px\"><\/p>\n<p>MONTREAL, March 18, 2019 \u2013 Prima Resource inc., a Canadian leader in sales excellence, announced today that Baseline Selling, a Consultative Selling Program, has been accredited by the <a href=\"https:\/\/www.cpsa.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Canadian Professional Sales Association<\/a> (CPSA). Canadian sales professionals are now able to earn their Certified Sales Associate (CSA) designation in a fresh, memorable way.<\/p>\n<p>The <a href=\"\/en\/consultative-selling\" rel=\"noopener\" target=\"_blank\">Baseline Selling<\/a> program teaches essential sales skills necessary to close a sale in any situation, using what learners already know about the game of baseball. Modern salespeople can relate to and use the learning right away.<br \/>\n <!--more--><\/p>\n<p>\u201cWe are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to CPSA members and the CPSA network of sales professionals\u201d said <a href=\"https:\/\/www.linkedin.com\/in\/primaressource\/?locale=en_US\" rel=\"noopener\" target=\"_blank\">Frederic Lucas<\/a>, Founder and CEO of Prima Resource. Since 2007, Prima has been committed to supporting best-in-class sales competencies and behaviors through their programs. \u201cJoining forces with the CPSA will enable us to promote sales excellence at a higher level,\u201d Frederic Lucas added.<\/p>\n<p>Prima Resource strives to make an impact on Canada\u2019s community of sales professionals at all levels, from associate through to leadership. \u201cWe\u2019re pleased to be partnering with one of Canada\u2019s premier sales consulting firms. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution. Their training solutions hit-the-mark for what\u2019s needed in today\u2019s small- and medium-sized businesses,\u201d said Karla Badger-Brown, Senior Accreditation Manager at CPSA.<\/p>\n<p>Through their Accredited Partnership with the CPSA, Prima is proud to offer:<\/p>\n<ul>\n<li>CPSA accredited training programs in English and French<\/li>\n<li>An opportunity for learners who have already participated in Prima Resource training to earn back credit towards the CSA designation, which recognizes professionals who have the foundational skills required to succeed in sales<\/li>\n<\/ul>\n<p>###<\/p>\n<p>About Prima Resource inc.<\/p>\n<p>A recognized leader in sales excellence in Canada for more than 10 years, Prima Resource inc. helps business owners, sales leaders, and sales team to achieve superior results with a science-based approach. Prima Resource offers a comprehensive range of services and expertise to transform sales organizations and make a difference in people\u2019s lives.<\/p>\n<p>Media Contact<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/emelinegleitz\/\" rel=\"noopener\" target=\"_blank\">Emeline Gleitz<\/a>, Marketing Manager<\/p>\n<p>Prima Resource<\/p>\n<p>514-907-3498 x 102<\/p>\n<p><a href=\"mailto:emeline.gleitz@primaressource.com\">emeline.gleitz@primaressource.com<\/a><\/p>\n<p>About CPSA<\/p>\n<p>For sales professionals, team leaders and organizations across the country, the Canadian Professional Sales Association (CPSA) is your partner in building knowledge and skills to improve sales performance. The CPSA invests resources in programming, curriculum development and industry leading, standards-based professional designations to help individuals and companies become more successful through more effective sales. The CPSA\u2019s 20,000+ members benefit from learning resources, community building events and exclusive benefits.<\/p>\n<p>Media Contact:<\/p>\n<p>Ashley Tompkins, Brand &amp; Communications Manager<\/p>\n<p>CPSA<\/p>\n<p>416-408-3023<\/p>\n<p><a href=\"mailto:atompkins@cpsa.com\">atompkins@cpsa.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.  <\/p>\n","protected":false},"author":12,"featured_media":2387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[122,127],"tags":[],"class_list":["post-2389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-growth","category-sales-process"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Prima Resource inc. now offers CPSA Accredited Sales Training Program<\/title>\n<meta name=\"description\" content=\"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prima Resource inc. now offers CPSA Accredited Sales Training Program\" \/>\n<meta property=\"og:description\" content=\"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/\" \/>\n<meta property=\"og:site_name\" content=\"Croissance des ventes B2B par PRIMA\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/primaressource\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-18T19:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-18T17:11:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"226\" \/>\n\t<meta property=\"og:image:height\" content=\"226\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"\u00c9meline Gleitz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EmelineGleitz\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u00c9meline Gleitz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/\",\"url\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/\",\"name\":\"Prima Resource inc. now offers CPSA Accredited Sales Training Program\",\"isPartOf\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png\",\"datePublished\":\"2019-03-18T19:30:00+00:00\",\"dateModified\":\"2023-04-18T17:11:35+00:00\",\"author\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/8f623d7be2014e8c942c5eec74a900a6\"},\"description\":\"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage\",\"url\":\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png\",\"contentUrl\":\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png\",\"width\":226,\"height\":226,\"caption\":\"CPSA Accredited Partner logo EN_f_rgb\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/blog.primaressource.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Prima Resource inc. now offers CPSA Accredited Sales Training Program\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/#website\",\"url\":\"https:\/\/blog.primaressource.com\/en\/\",\"name\":\"Croissance des ventes B2B par PRIMA\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.primaressource.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/8f623d7be2014e8c942c5eec74a900a6\",\"name\":\"\u00c9meline Gleitz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/97e47c37650e53e2000b504caa4afe47?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/97e47c37650e53e2000b504caa4afe47?s=96&d=mm&r=g\",\"caption\":\"\u00c9meline Gleitz\"},\"description\":\"Depuis 2012, \u00c9meline \u0153uvre en coulisses pour soutenir la croissance et la notori\u00e9t\u00e9 de PRIMA en alignant le marketing et les ventes.\",\"sameAs\":[\"https:\/\/www.facebook.com\/primaressource\/\",\"http:\/\/www.linkedin.com\/in\/emelinegleitz\/\",\"https:\/\/x.com\/EmelineGleitz\"],\"url\":\"https:\/\/blog.primaressource.com\/en\/author\/emeline-gleitz\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Prima Resource inc. now offers CPSA Accredited Sales Training Program","description":"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/","og_locale":"en_US","og_type":"article","og_title":"Prima Resource inc. now offers CPSA Accredited Sales Training Program","og_description":"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.","og_url":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/","og_site_name":"Croissance des ventes B2B par PRIMA","article_author":"https:\/\/www.facebook.com\/primaressource\/","article_published_time":"2019-03-18T19:30:00+00:00","article_modified_time":"2023-04-18T17:11:35+00:00","og_image":[{"width":226,"height":226,"url":"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png","type":"image\/png"}],"author":"\u00c9meline Gleitz","twitter_card":"summary_large_image","twitter_creator":"@EmelineGleitz","twitter_misc":{"Written by":"\u00c9meline Gleitz","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/","url":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/","name":"Prima Resource inc. now offers CPSA Accredited Sales Training Program","isPartOf":{"@id":"https:\/\/blog.primaressource.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage"},"image":{"@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png","datePublished":"2019-03-18T19:30:00+00:00","dateModified":"2023-04-18T17:11:35+00:00","author":{"@id":"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/8f623d7be2014e8c942c5eec74a900a6"},"description":"We are pleased to join the CPSA as an Accredited Partner and start offering our comprehensive sales training programs to the CPSA network of sales professionals. Prima Resource implements sustainable best practices and process along three axes of sales excellence: people, structure and execution.","breadcrumb":{"@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#primaryimage","url":"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png","contentUrl":"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2019\/05\/cpsaaccreditedpartnerlogoen-f-rgb-1.png","width":226,"height":226,"caption":"CPSA Accredited Partner logo EN_f_rgb"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.primaressource.com\/en\/prima-resource-offers-cpsa-accredited-sales-training-program\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/blog.primaressource.com\/en\/"},{"@type":"ListItem","position":2,"name":"Prima Resource inc. now offers CPSA Accredited Sales Training Program"}]},{"@type":"WebSite","@id":"https:\/\/blog.primaressource.com\/en\/#website","url":"https:\/\/blog.primaressource.com\/en\/","name":"Croissance des ventes B2B par PRIMA","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.primaressource.com\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/8f623d7be2014e8c942c5eec74a900a6","name":"\u00c9meline Gleitz","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/97e47c37650e53e2000b504caa4afe47?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/97e47c37650e53e2000b504caa4afe47?s=96&d=mm&r=g","caption":"\u00c9meline Gleitz"},"description":"Depuis 2012, \u00c9meline \u0153uvre en coulisses pour soutenir la croissance et la notori\u00e9t\u00e9 de PRIMA en alignant le marketing et les ventes.","sameAs":["https:\/\/www.facebook.com\/primaressource\/","http:\/\/www.linkedin.com\/in\/emelinegleitz\/","https:\/\/x.com\/EmelineGleitz"],"url":"https:\/\/blog.primaressource.com\/en\/author\/emeline-gleitz\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/posts\/2389"}],"collection":[{"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/comments?post=2389"}],"version-history":[{"count":2,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/posts\/2389\/revisions"}],"predecessor-version":[{"id":8871,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/posts\/2389\/revisions\/8871"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/media\/2387"}],"wp:attachment":[{"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/media?parent=2389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/categories?post=2389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.primaressource.com\/en\/wp-json\/wp\/v2\/tags?post=2389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}