{"id":2133,"date":"2018-07-11T15:30:00","date_gmt":"2018-07-11T19:30:00","guid":{"rendered":"https:\/\/primaressource.enconstruction.website\/recruiting-with-linkedin-how-to-find-elite-salespeople\/"},"modified":"2023-04-18T13:11:14","modified_gmt":"2023-04-18T17:11:14","slug":"recruiting-with-linkedin-how-to-find-elite-salespeople","status":"publish","type":"post","link":"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/","title":{"rendered":"Recruiting with LinkedIn: How to Find Elite Salespeople"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2020\/03\/shutterstock-669993154-211619-edited-1.jpg\" alt=\"shutterstock_669993154-211619-edited\"><\/div>\n<p>Do you know how to recruit a salesperson with LinkedIn? LinkedIn is an essential <a href=\"\/en\/sales-recruitment\" target=\"_blank\" rel=\"noopener\">sales recruitment<\/a> tool, but you have to understand how to use it.<\/p>\n<p>The network has evolved a lot in recent years. It refined its functionality to support a proactive approach strategy and is an excellent way to identify candidates. Indeed, using filters allows you to improve your search results. It&#8217;s, therefore, possible to obtain the list of employees within a specific company or those of related persons according to different degrees of connection.<\/p>\n<p><!--more--><\/p>\n<h2><span style=\"font-size: 36px\">How to recruit a salesperson on LinkedIn?<\/span><\/h2>\n<p>There are 5 elements necessary to make proactive use of it:<\/p>\n<ol>\n<li><span style=\"font-size: 18px\">Determine the right filters.<\/span><\/li>\n<li><span style=\"font-size: 18px\">Use it mainly when sourcing.<\/span><\/li>\n<li><span style=\"font-size: 18px\">Adapt your recruitment approach.<\/span><\/li>\n<li><span style=\"font-size: 18px\">Follow every step of your recruitment process.<\/span><\/li>\n<li><span style=\"font-size: 18px\">Find the right person to handle the LinkedIn recruitment process.<\/span><\/li>\n<\/ol>\n<h3>1. Determine the right search filters to use<\/h3>\n<p>Filters dictate search results so identify them beforehand. Before you start, you should first ask yourself some questions.<\/p>\n<ul>\n<li><span style=\"font-size: 18px\">What&#8217;s the required candidate profile?<\/span><\/li>\n<li><span style=\"font-size: 18px\">What experience should he or she have?<\/span><\/li>\n<li><span style=\"font-size: 18px\">For which company(ies) would he\/she have worked before?<\/span><\/li>\n<li><span style=\"font-size: 18px\">What product(s) would the salesperson have already sold?<\/span><\/li>\n<li><span style=\"font-size: 18px\">Where is he\/she likely to be found?<\/span><\/li>\n<\/ul>\n<p>This last aspect is particularly important. It encourages you to think about the opportunities offered by your industry, but also by others. Your ideal candidate may be in a different, but related, sector!<\/p>\n<p>If possible, always expand your search to similar industries.<\/p>\n<h3>2. Use it mainly when sourcing<\/h3>\n<p>There are many ways to recruit, from job boards to online advertisements. LinkedIn allows to post jobs, but my experience indicates that LinkedIn is a sourcing tool first and foremost.<\/p>\n<p>Using it for an active candidate search is beneficial. It can increase the number of applications received for a job offer, especially if the CV throughput is low.<\/p>\n<p>The network is also ideal for quickly finding an individual who meets precise <a href=\"\/en\/sales-hiring-criteria\" target=\"_blank\" rel=\"noopener\">hiring criteria<\/a> such as belonging to a particular sector.<\/p>\n<h3>3. Adapt your recruitment approach<\/h3>\n<p>It&#8217;s essential to adapt your recruitment approach when using LinkedIn. Unlike online job boards, LinkedIn recruitment is a sourcing tool. Contrary to passive searches, from the first exchanges with a candidate, the recruiter must sell the position by presenting the company as well as the reasons why he should go through the recruitment stages.<\/p>\n<p>He or she has to try to convince him.<\/p>\n<p>LinkedIn, therefore, requires more time investment at the beginning of the process.<\/p>\n<h3>4. Follow all the steps of your recruitment process<\/h3>\n<p>You need to adapt your recruitment approach when sourcing on LinkedIn, but don&#8217;t give in to the temptation to overlook some of the steps in the <a href=\"https:\/\/www.primaressource.com\/recruiting-great-salespeople\" target=\"_blank\" rel=\"noopener\">recruitment process<\/a>. It can be tempting to give a hand-picked candidate, with whom you&#8217;ve already interacted many times, a &#8220;pass&#8221; and fail to get him or her to fill out a <a href=\"\/en\/assessment-test-hire-develop-salespeople\" target=\"_blank\" rel=\"noopener\">pre-employment assessment<\/a>.<\/p>\n<p>That&#8217;s a mistake! You would lose access to a wealth of information that would confirm or inform the correctness of your choice of candidate.<\/p>\n<h3>5. Find the right person to handle the recruitment process on LinkedIn<\/h3>\n<p>Knowing that by recruiting on LinkedIn, you&#8217;ll have to convince the candidate at the beginning of the process, think of the best person to do it.<\/p>\n<p>If you are looking for a salesperson, the sales manager may be an appropriate choice, if only for the seriousness of the approach and to facilitate the connection. Moreover, recruitment is part of <a href=\"\/en\/roles-and-responsibilities-of-sales-managers\" target=\"_blank\" rel=\"noopener\">the roles and responsibilities of the sales manager<\/a>. You Human Resources staff could also do and generate the spark required.<\/p>\n<h2><span style=\"font-size: 36px\">LinkedIn message templates<\/span><\/h2>\n<p>To help you recruit the best candidates, use these models when you interact with them on LinkedIn. Don&#8217;t hesitate to adapt them to convey your message in the best possible way.<\/p>\n<table style=\"background-color: #f5f5f5;margin-left: auto;margin-right: auto\">\n<tbody>\n<tr>\n<td style=\"padding: 10px\">\n<h3>Message 1: To connect with the person on LinkedIn<\/h3>\n<p>Hello,<\/p>\n<p>I read your LinkedIn profile, and your sales experience is interesting. I invite you to join my professional network on LinkedIn.<\/p>\n<p>Sincerely,<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table style=\"background-color: #f5f5f5;margin-left: auto;margin-right: auto\">\n<tbody>\n<tr>\n<td style=\"padding: 10px\">\n<h3>Message 2: To confirm their interest<\/h3>\n<p>Hello,<\/p>\n<p>I&#8217;m always looking for motivated individuals with high potential for success in a sales role within my company.<\/p>\n<p>I have attached a copy of the individual&#8217;s profile I am looking for. If you recognize yourself, send me an email, and we could discuss the next step.<\/p>\n<p>Greetings,<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table style=\"background-color: #f5f5f5;margin-left: auto;margin-right: auto\">\n<tbody>\n<tr>\n<td style=\"padding: 10px\">\n<h3>Message 3: To ask him\/her to fill in the pre-employment evaluation<\/h3>\n<p>Hello,<\/p>\n<p>Thank you for your interest. The first step is to complete an online questionnaire. You can access it with the following link: ___.<\/p>\n<p>You will need about 45 minutes to answer all the questions.<\/p>\n<p>Once completed, I will be in contact with you for the rest.<\/p>\n<p>All the best,<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span style=\"font-size: 36px\">Takeaway<\/span><\/h2>\n<p>LinkedIn is a professional social network that&#8217;s ideal for recruiting sales candidates. But regardless of the platform used to hire your representatives, you must first ensure that you follow a proven recruitment process.<\/p>\n<p>To learn more, don&#8217;t miss our upcoming webinar on best practices for recruiting good salespeople.<\/p>\n<p><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-f944553d-dde1-4b8b-96a5-0ac6c3083fef\"><span class=\"hs-cta-node hs-cta-f944553d-dde1-4b8b-96a5-0ac6c3083fef\" id=\"hs-cta-f944553d-dde1-4b8b-96a5-0ac6c3083fef\" style=\"text-align: center\" data-hs-drop=\"true\"><a id=\"cta_button_f944553d-dde1-4b8b-96a5-0ac6c3083fef\" class=\"cta_button\" href=\"https:\/\/go.primaressource.com\/en\/guide-sales-coach-b2b\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-f944553d-dde1-4b8b-96a5-0ac6c3083fef\" class=\"hs-cta-img \" style=\"border-width: 0px;margin: 20px auto\" src=\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2020\/09\/f944553d-dde1-4b8b-96a5-0ac6c3083fef.png\"><\/a><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recruiting with LinkedIn is an ideal way to hire an elite salesperson &#8211; especially when you are in sourcing mode. Discover the 5 elements of successful sales recruitment. Also find the 3 message templates to send&#8230;<\/p>\n","protected":false},"author":10,"featured_media":2131,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[135,131],"tags":[],"class_list":["post-2133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-coaching","category-sales-recruitment"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Recruiting with LinkedIn: How to Find Elite Salespeople<\/title>\n<meta name=\"description\" content=\"Recruiting with LinkedIn is an ideal way to hire an elite salesperson - especially when you are in sourcing mode. Discover the 5 elements of successful sales recruitment. 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Also find the 3 message templates to send...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/\" \/>\n<meta property=\"og:site_name\" content=\"Croissance des ventes B2B par PRIMA\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/primaressource\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-11T19:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-18T17:11:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2020\/03\/shutterstock-669993154-211619-edited-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fr\u00e9d\u00e9ric Lucas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@primaressource\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fr\u00e9d\u00e9ric Lucas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/\",\"url\":\"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/\",\"name\":\"Recruiting with LinkedIn: How to Find Elite Salespeople\",\"isPartOf\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/recruiting-with-linkedin-how-to-find-elite-salespeople\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.primaressource.com\/wp-content\/uploads\/2020\/03\/shutterstock-669993154-211619-edited-1.jpg\",\"datePublished\":\"2018-07-11T19:30:00+00:00\",\"dateModified\":\"2023-04-18T17:11:14+00:00\",\"author\":{\"@id\":\"https:\/\/blog.primaressource.com\/en\/#\/schema\/person\/5abd35856ec37e018aa71de9159479b1\"},\"description\":\"Recruiting with LinkedIn is an ideal way to hire an elite salesperson - especially when you are in sourcing mode. 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